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PGDBA Batch 2011

Curriculum: PGDBA Batch 2010-11  
CODE1ST SEMESTERCODE2ND SEMESTER
11.101.01Principles & Practices of Management11.107.02Production Operations Management
11.102.01Organizational Behaviour11.108.01Financial Management
11.103.02Management Accounting11.109.01Human Resource Management
11.104.01Managerial Economics11.110.01Marketing Management
11.106.01Business Law11.311.00Research Methodology & Statistical Quantitative Methods
11.178.01Business Communication11.112.01Management Information Systems
   a) Specialization - MARKETING: 
Code3rd SemesterCode4th Semester
11.113.01Consumer Behaviour11.117.01International Marketing
11.114.01Sales and Distribution Management11.118.01Marketing Research
11.115.01Advertising & Public Relations11.119.01Services Marketing & Brand Management
11.111.01Strategic Management11.312.00B2B Marketing
11.313.00Virtual Marketing
  b) Specialization - HUMAN RESOURCE 
Code3rd SemesterCode4th Semester
11.121.01Personnel Administration11.125.01Organizational Development
11.122.01HR Development & Training11.126.01Performance & Potential Management
11.314.00Industrial Relations11.127.01Compensation Management
11.111.01Strategic Management11.315.00Strategic HR & TQM
11.316.00Labour Laws
  c) Specialization - FINANCE 
Code3rd SemesterCode4th Semester
11.129.02Project Finance11.133.01Taxation
11.130.01Capital Market11.134.01Security Analysis & Portfolio Management
11.111.01Strategic Management11.135.01Strategic Finance
11.132.01Financial Institutions & Banking11.317.00Corporate Governance
11.131.01International Finance
   d) Specialization - OPERATIONS 
Code3rd SemesterCode4th Semester
11.137.02Materials Management11.141.02Supply Chain Management
11.318.00Operations Strategy11.142.02Quantitative Techniques
11.139.01Techniques for Operations Efficiency11.319.00Project Management (Operations)
11.111.01Strategic Management11.320.00Technology Management
  11.321.00World Class Manufacturing
   e) Specialization - CUSTOMER RELATIONSHIP MANAGEMENT 
Code3rd SemesterCode4th Semester
11.113.01Consumer Behaviour11.189.00Advanced CRM
11.174.01Customer Relationship Management11.199.00B2B Markets and CRM
11.111.01Strategic Management11.117.01International Marketing
11.187.00Services Marketing11.118.01Marketing Research
11.160.00E-Business



 


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  251k v. 1 Sep 25, 2011, 6:16 AM satish kumar
 Business Communication batch 2011
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 Business Law batch 2011
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 Financial Management batch 2011
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 Human Resource Management batch 2011
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 Management Accounting batch 2011
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 Management Information Systems batch 2011
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 Managerial Economics batch 2011
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 Marketing Management batch 2011
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 Organizational Behaviour batch 2011
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 Principles & Practices of Management batch 2011
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 Production Operations Management batch 2011
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 Research Methodology & Statistical Quantitative Methods batch 2011
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